Attract supporters by signing up for notifications via "Launching Soon" ads

Updated: August 11, 2026 

Attracting supporters for applications for notifications scheduled to open 
How to Use Wadiz Advertisement

Take this with you!

• Target ads constantly bring in new interest from outside.
• Display ads definitely make the project stand out within the wadiz.
• Push advertisements deliver messages directly at important moments.
• 97% of the projects recruited over 50 million won ran targeted advertisements.

The store that opens and waits for customers and the store that lines up even before it opens is different from the beginning. The commercial scheduled to open is exactly how to make that 'line'.In fact, the average recruitment amount of the project that executed the scheduled open advertisement was about six times higher than that of the unexecuted project. Even makers, who are new to Wadiz advertising, will easily tell you how to use the advertisement that is essential so that they can gather supporters who are waiting even before the opening.

Type of Advertising	Target	a key role	How it operates
a target advertisement	New and similar interested parties outside	a steady influx of new arrivals	Continuous operation for a certain period of time
Display Advertisement	Wadiz real-time users	Wadiz major ground exposure	Intensive exposure when needed
a push advertisement	Consent to receiving marketing and highly involved users	immediate induction of action	One dispatch at critical moments

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1. Wadiz's 3 Advertising Types

The goal of the upcoming ad is clear. It is to inform as many potential targets as possible of the project and to secure notification applicants that will lead to payment after opening.

① Target Ads: Advertisements that consistently bring in new people who will be interested in my project

It's an advertisement that exposes a project by finding someone who is likely to be interested in my project through Facebook and Instagram. Not only supporters who are using Wadiz, but also new interested people from outside can be met, so it is good to use when securing notification applicants. In fact, 97% of projects that achieved more than 50 million won used targeted advertising.

Use it at times like this

• When not many people know my brand yet
• When you want to consistently gather applicants for notification before opening
• When you want to create a continuous inflow from the scheduled opening to the end of funding

② Display Ads: Advertisement Makes Supporters Find More Within Wadiz

It is an advertisement that exposes to supporters using the Wadiz app and the web in the form of banners or project cards. This includes main content, multi-content, open package, funding package, multi-board, and app main pop-up.

Use it at times like this

• When you want to inform supporters who are using Wadiz about the project
• When you want to focus your exposure on important moments like right before or on the day of the opening
• When you want to get a notification applicant in a short period of time
• When you want to add a new influx of interest in the middle of a project

③ Push Ads: Advertisements Directly Announce Projects at Critical Moments

It is a product that sends advertising messages to supporters who have agreed to receive marketing through the Wadiz app or Kakao Talk channel. App push exposes projects to notification and notification centers, and KakaoTalk push can use images and phrases to deliver projects and benefits in detail.

Use it at times like this

• When you want to announce the opening schedule
• When you want to convert the person you've been waiting for on the day of the opening into payment
• When you want to bring back interest in the middle of the project when participation in the project has slowed down
• When you want to announce the closing and final benefits in person

2. Advertising recommendations for the upcoming opening

If you are wondering which advertisement to do, I recommend 1) creating a steady inflow based on target advertisements and 2) adding display and push advertisements when necessary.

① Securing basic inflows: Target advertising

It is responsible for steadily bringing in new people who are likely to be interested in the project during the scheduled opening period. Use it as a basic advertisement to continuously secure notification applicants.

② Focus on notification applications: package to be opened

It is a package advertisement that is simultaneously exposed to three home banners, lists, and catch-ups scheduled to open. It is good to use when raising pre-open notification applications by intensively exposing it to the main ground of Wadiz.

③ Expand project exposure: Main content, multi-content, multi-board

If you want to show the project to more Wadiz supporters, please also expose it to that page. The main content is exposed at the top of the mobile main home, which is the most visited by Wadiz users.

Multi-content is repeatedly exposed to the supporter's core search routes (six major areas such as main home, ranking, friends, and Wish).

Multi-boards are exposed in the form of banners on search routes such as the main home and the bottom of the details.

④ Focus on target of interest: Push app

At important points such as the scheduled opening, you can directly inform your interested supporters of the project and encourage them to apply for notification. Unlike targeted advertisements that consistently create inflows, use them when you want to focus your response at a specific point in time.

Shortcut to advertising center

3. distribution of advertising budgets

Share the advertising budget until after opening. Advertisements can be used not only to collect notification applicants for the scheduled opening, but also to connect supporters who have been waiting since the opening to actual payment. Projects that actually achieved more than 10 million won ran targeted advertisements with a budget of about 2.8 million won for an average of 23 days. Please refer to the trend of using 55% to 70% of the advertising budget to secure notification applications and 30% to 45% to convert payments after opening. 

It's not just the sales of this funding that you get through advertising. The data builds up to know which supporters react to my project and which copies and images draw attention, making it an important asset for another success.

Frequently Asked Questions (FAQ)

Q. Should I use all three advertisements?

A. It's not a must. If the budget is low, it is appropriate to secure external inflows first with target advertisements and place additional budgets at important points, such as packages or pushes to open.

Q. When should I start advertising?

A. In the data, we propose a flow of starting targeted advertisements around D-14 scheduled to open and focusing on the budget in the week immediately before the opening. If the pace is sluggish, check the boosting inspection method for applications for open D-14 notification.

Q. Should I continue with the targeted ads after opening?

A. Yes. I recommend changing the message from the purpose of notification application to the purpose of payment and leaving the budget to be used after opening and right before closing.

Q. Can I apply for advertising products directly?

A. Display and push advertisements can be applied directly at the advertising center, and target advertisements are set at the Biz center. Advertising center ads can be registered in the stages of campaign setting, product and schedule selection, material setting, and payment reservation.

Q. How many days before do I have to apply for the advertisement?

A. The latest usage guide recommends a request for review at least 3 business days before the desired execution date. Display ads are exposed on a daily basis, and push is sent once at the designated time.

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