Guide to Finalizing the Product Page Before Wadiz Funding Launches | Essential Checklist

Last Updated: August 18, 2026

Before launching your funding campaign, to boost your results
Perform a final check of your product page

This is helpful for people like this

• Makers who have created their project pageusing the 4-step guideand need a final check before launch
• Makers who want to re-evaluate the persuasiveness and credibility of their project page from a supporter’s perspective
• Makers who want to review their project page with WAi but aren’t sure how to ask questions

Don’t miss these key points!

• 95% ofprojects that raised over 10 million won used GIFs, and 85%of those placed the GIFs at the top of their project pages.
• 59% of successful projects followed a four-step flow:grab attention → introduce benefits → build trust → emphasize the reason to back the project.
• Before launch, rather than adding more content, it’s important to review your core message and persuasive flow from the perspective of a first-time supporter.

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When you’ve been working on a product page (Story) for a long time, you tend to become so familiar with it that you inevitably overlook certain details. In such cases, rather than adding more content, as a supporter, it’s important to check. So, let’s go through the checklist below to review everything step by step—from the page structure to the images, text, and mobile display.

1. Start by reviewing the 4-step structure of the funding page

As you review the page as a whole, to see if it answers supporters’ questions in the correct order.

Story Section	Purpose of the Checklist	Checklist
① Introduction	Can supporters recognize the Rewards at a glance and find it appealing?	Is there a key image or GIF on the first screen? Is the key message immediately clear? Are the usage scenarios or key differentiators immediately apparent? Is the text too long, making it difficult to read right from the first screen? Did you use specific numbers to make an impact?
② Explanation of Benefits	How is it different from existing products?	Have you narrowed down the most important benefits to two or fewer? Do you explain using real-life usage scenarios rather than abstract expressions? Is there information—such as comparison charts or statistics—that clearly highlights the differences? Did you specifically explain what makes it great in real-world use? Does the product description feel insufficient compared to the atmospheric images?
③ Building Trust	Can people trust this Story?	Does it include any test, certification, or evaluation results? Are there any reviews, beta test results, or expert comments included? Does the content showcase the development process or the maker’s experience? If there are supporting metrics, have you disclosed the measurement conditions and sources? Does it address the questions supporters are most likely to have?
④ Reason to Buy	Why should I pay now?	Are the price and discount rate clearly stated? Can the differences in each Rewards tier be seen at a glance? Is the shipping schedule clearly explained? Are there FAQs and information on exchanges and refunds? Are the terms and conditions for early bird offers, coupons, and limited-time benefits clearly stated? Is there a clear reason at the end why supporters should participate now?

2. Review Images, Text, and Mobile Display

Even if the content on the detail page is good, if the images are unclear or the text is too small on mobile, it will be difficult to get your message across.

Story Section	Purpose of the Checklist	Checklist
① Image / GIF	Present the product in an easy-to-understand way to encourage quick checkout Demonstrate the value of the Rewards to build trust	Is there a GIF demonstrating the product’s key features? Is the GIF located at the top of the product detail page? Do you show before-and-after examples or how it actually works? Are you just repeating the same product photos over and over? Does it include a balanced mix of features, usage scenarios, Rewards, and trust-building elements?
② Content	Tip: If you enter text directly using the Story Editor, it’s more likely to be featured on search portals and in AI search results, The project is likely to be exposed.	Have you written your key copy and key product information directly in the editor? Are you including all the explanations within a single image? Is any single paragraph too long? Can the flow of the product detail page be understood just by reading the subheadings? Can someone encountering technical terms for the first time understand them?
③ Mobile Screen	Do GIFs display smoothly on mobile devices without any interruptions, and check for any cropped or misdisplayed parts	Is the message on the first screen cut off? Is the text inside the images too small? Does the GIF play smoothly without any interruptions? Is the image cropped or distorted outside the screen?

3. Have WAi perform a final review from a supporter’s perspective

If you’ve read through it several times on your own and still can’t see what needs improvement, try entering the following prompt into WAiand ask it to review your detail page from a supporter’s perspective using the prompt below.

Here’s the funding story I wrote.
From a supporter’s perspective, please point out areas for improvement in detail for each section—covering shortcomings, structure, persuasiveness, credibility, and purchase conversion.
[Paste the full Story text here]

*Please use WAi’s feedback as a reference when reviewing your project page before launch. Actual results may vary depending on the project’s characteristics and how it’s managed.

Ask WAi Directly

Frequently Asked Questions (FAQ)

Q. What items should I check on the product detail page before the funding campaign launches?

A. Before launch, conduct a final review of the key message on the first screen, the main benefits and unique selling points, and the basis for trust. In particular, it’s important to verify that the detail page answers supporters’ questions in the following order: “What is this?” → “Why is it good?” → “Can I trust it?” → “Why should I participate now?”

Q. Is it better to use text from the editor rather than a single image for the text?

A. We recommend writing key copy and product information using the editor’s text feature whenever possible. This makes it easier for your content to appear in search results on portal sites or AI platforms when users search for related keywords.

Q. Do I have to meet all the checklist items to launch?

A. No. You don’t need to meet every item on the checklist. Please use it as a guideline to ensure you have provided enough information for supporters seeing your product for the first time to understand it, trust it, and choose it. The necessary items may vary depending on the category and product characteristics.

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📌 If you’re creating a project, be sure to check this out

• How to Design a Product Page and Use GIFs to Persuade Customers Without Video
• A 4-Step Design Guide for Detail Pages That Drive Funding Success
• A Must Before Launch! Rewards Design Checklist
• Why Rewards Option Design Is Crucial for Success in Wadiz Funding

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